26 APRIL 2017 Principle 3: Most advanced,yet acceptable (MAYA) Examining the incompatibility of two theories: -The preferences for prototypes theory (Whitfield & Slatter, 1979) -The attractiveness of novelty (Martindale, 1990) Principle 4: Congruence / appropriateness The relationship between various sensory impressions-multi modality. Since ease of identification has survival value, we tend to prefer products that convey similar messages to all our senses. Consistency of impressions will lead to elevated identification accuracy (Zellner, Bartoli, & Eckard, 1991) -E.g. the levels of the smell and taste components in foods must match for an optimal pleasantness (Schifferstein & Verlegh, 1996) QUESTION🙈 How would you relate the principles of pleasure in your game? The using of many character in a game will attract society to play the game. How would you relate the...
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